Product Design / Marketing Terms
Use the dictionary and or the Internet to define terms
1. Market
2. Market Segment
3. Target Market
4. Demographic
5. Supply & Demand
6. Slogan
7. Strategy (for marketing)
8. Media
9. Product Design
10. Package Design
11. Consumer
12. Competitor
13. Mission Statement
14. Angle (for marketing)
15. Cost
16. Advertisement
Product Design Questions
Answer these questions based on the product you plan to design.
1. What is your product? i.e. a drink
2. List 5 potential names
3. Who is the target market?
4. What are the demographics of your population?
5. Where will your product be marketed / sold?
6. What is your slogan and strategy?
7. Write your mission statement.
8. What is your angle for selling this product?
9. Who are your competitors?
10. How will you advertise?
11. How much will you product cost Retail? Wholesale?
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